Nike - Baby It's Cold Outside

This banner ad was part of an award winning campaign. The video shows a woman running through different types of weather with her clothing constantly changing to match the elements. At any point in the video, you can rollover the ad and find out more about the articles of clothing she’s wearing, along with being able to purchase it through the Nike store.

This project did so well in engagement, that it was reused both on Nike.com’s website and displayed in various Nike stores across the globe.